The Chainsaw Man Film Dominates American Cinema Earnings in Opening Weekend
Did Sony achieved another hit? Following the success of the blockbuster Demon Slayer: Infinity Castle, which grossed more than $600 million globally, the new movie Chainsaw Man – The Movie: Reze Arc has reached beyond the $100M milestone worldwide, reaching a worldwide gross of $108M in its opening frame. This movie surpassed the thriller Black Phone 2 ($12.9 million) in its sophomore frame in cinemas, as well as the music documentary Springsteen: Deliver Me From Nowhere with actor Jeremy Allen White ($9 million).
Strong American and International Earnings
Directed by Tatsuya Yoshihara, the movie is a immediate sequel of Chainsaw Man’s first season. It brought in over $18 million in the U.S. after a strong $5.2M Saturday box office and $4.5M Sunday. Globally, the produced by MAPPA feature earned $14.7M across 46 global regions, bringing its global earnings to over $60 million via Sony (over $43 million international, $18.2M in the U.S.). The studio has not yet revealed its official box office total.
Parallels to Past Successful Anime Films
Promotional firm White Box Entertainment previously spoke, comparing the film’s projected performance to the anime hit Jujutsu Kaisen 0, which grossed thirty-four million dollars in the domestic market in 2022 and debuted with a similar eighteen million dollars in the U.S.. The new film's opening frame is in line with that marker, while its $108 million global gross currently tracks a bit short of the earlier film's $166.6M final run. Even if it doesn't seem possible the Reze Arc movie will earn the box office of blockbuster the enormous hit Demon Slayer: Infinity Castle, it remains a major victory for the studio.
Promotional Strategies Fuel Success
The studio and its partner Crunchyroll have effectively leveraged community involvement to propel their leadership at the animated movie market. The movie's advertising push began at Anime Expo Los Angeles in the month of July with a discussion featuring MAPPA, exclusive activations, and photo opportunities with Pochita, followed by a notable appearance at NYCC featuring exclusive clips, fan raffles, and more MAPPA sessions. Moreover, organizers held an exclusive fan screening for general audiences and influencers alike after the final day of the event.
Future Prospects
2025 is a big year for animated films, and for the company, which has one more feature-length anime debuting this year in the upcoming Jujutsu Kaisen: Execution in late this year.
